TOTAL REBRAND AND PACKAGING DESIGN

VERB is a micro roastery located in Boulder, Co.

Focusing on their company’s ethics and wide range of single origin selections,

I created a total rebrand and an array of packaging for them that focused on their grand vision for the company.

The color palette was carefully chosen by combining hues from their selected countries of origin.

The copy and was created after doing extensive brand discovery and market research.

The design of the bags was meant to reflect the feeling of movement and doing, because:

VERB: MAKES YOU MOVE